Legal
Privacy Policy & Terms
Last updated: September 2026.
Privacy Policy
This page explains what information The Breathe & Bloom collects, how it's used, and who we share it with. We collect only what's needed to run the course platform and measure our own ad campaigns — we don't sell your data.
What we collect
- Your email address, when you sign up, log in, express interest in a program, or start a WhatsApp checkout.
- The amount paid for your enrollment.
- Your WhatsApp number, if you take one of the free promotional spots. It is required for those spots only, and it is not asked for on any paid enrollment.
- Basic technical information (like your IP address) used only to verify you're not a bot when submitting a form.
- Website interaction information across the site, such as page views, referral source, clicks, scrolling, device details, errors, and session replays. Microsoft Clarity automatically masks input-box contents and sensitive content such as email addresses.
- If you sign up, express interest, start a WhatsApp checkout, or enroll, a hashed (not plain-text, not reversible) version of your email is shared with Meta (Facebook/Instagram), along with standard information about whether you arrived via one of our ads. This is used only to measure and improve our own ad campaigns — Meta does not receive your name, WhatsApp number, password, payment details, or anything about the course itself.
How we use it
- To create and manage your course account and track which modules you've completed.
- To send you transactional emails — enrollment confirmations, login links, and notices when new course content is released.
- To add you to the WhatsApp group for your course round, and to reach you there if you need help getting started. We use your WhatsApp number for nothing else — no promotional calls, no marketing messages, and it is never shared with advertising platforms.
- To verify you're a real person, not a bot, when you submit a form.
- To understand overall site usage and improve the courses and site.
- To measure whether our advertising is reaching people who actually go on to enroll, so we can spend our ad budget more effectively.
Who we share it with
We use trusted third-party providers to run the site — including Microsoft Clarity for public-page analytics and session replay, Meta (Facebook/Instagram) for ad campaign measurement, as well as providers for account storage, video hosting, bot protection, and email delivery. Each is used only for its stated purpose.
Your rights
You can ask us to access, correct, or delete your personal data at any time by emailing hello@thebreatheandbloom.com.
Terms of Use
By enrolling in a course, you agree to the following:
- Course access is for your personal use only — videos and materials may not be redistributed, shared, or resold.
- Course content is for general educational and wellness purposes. It is not a substitute for professional medical, psychological, or obstetric advice — please consult a qualified professional for any health concerns.
- We may update course content over time (e.g. adding new modules); the overall program will remain substantially as described at the time you enrolled.
Refund & Cancellation Policy
Each course is a one-time payment at the price shown on its page, and some promotions are offered free. Because these are digital programs where the full content is unlocked immediately and permanently, enrollments cannot be cancelled or refunded once payment is confirmed. If you experience a genuine problem with accessing your course, contact hello@thebreatheandbloom.com and we’ll help resolve it.
Questions about any of this? Reach out any time at hello@thebreatheandbloom.com.